Powered by Talk
The AI engine We Run Our Own Agency On

Get more jobs with less work, using AI.

CTRL sets up your own AI marketing engine inside your business, bringing in new clients, saving you money on agency fees, and giving you time back to focus on the job.

Developed and powered by Talk·Digital Marketing Agency for 200+ Australian businesses since 2013
CTRL · quick walkthrough
WATCH
Watch the CTRL walkthrough
0:00
See how it works⌄
Powered by a team of Claude certified experts

What you get

More jobs, less busywork.

See it in action

Six skills, already built.

Campaign scan● Live
Campaign B outperforming — scale ✓

Audit your Meta ads by asking

Ask how your campaigns are tracking in plain English. Claude pulls the live account data, breaks down what's happened since launch, and tells you where to lean in and what to fix first.

Watch it run 7:30
August calendar● Building
12 posts ready ✓

A month of social in one go

Reads your brand, your pillars and what's worked before, then researches what's happening that month so nothing repeats. Comes back as a dated calendar with formats and captions, ready to review.

Watch it run 11:23
Budget split● Planning
SearchPMaxMeta
Brief in · plan out

A brief in, a campaign plan out

Answer a few questions and Claude does the planning — splitting the budget across platforms, then building out ad groups, keywords, PMax themes and Meta audiences as a deck you can act on.

Watch it run 7:58
Pre-publish check● Running
Meta description
Image alt text
Heading structure
Internal links

Every blog checked, then fixed

Runs a post through an SEO and AI-visibility check before it goes live, then does the work — trimming the meta description, writing the alt text, and generating a header image if one's missing.

Watch it run 9:09
Messaging doc● Compiling
WebsiteTranscriptsYour docs
One source of truth ✓

Your voice, written down once

Reads your site, your documents and your meeting transcripts, then writes the whole thing down — positioning, audiences, tone of voice and the copy rules — so every ad and post after that stays on message.

Watch it run 6:30
Draft → humanised● Rewriting
AI draft
In your voice
Reads like a person ✓

Copy that doesn't read like AI

Finds the giveaways — the filler, the repetition, the words no one actually says — and rewrites for natural pacing in your voice, so what goes out doesn't announce that a machine wrote it.

Watch it run 10:44

Keen to know more?

See how CTRL can work for you

Book a free 30-minute call with our founder, Cooper. He’ll show you exactly how CTRL could work for your business, answer any questions, and see whether it’s a fit.

To make sure everyone gets the right attention, we keep our intake small. Grab a time and you'll speak directly with our founder, Cooper — he'll answer your questions about the process or plans, and see if it's a fit.

CTRL · Book your callFree · 30 min
Click to choose your time

A free 30-min call — no lock-in, no obligation.

Meet Caret · the big idea

From overwhelmed to running it yourself.

Tap through what actually changes when you bring CTRL in — and how we get you there.

ChatGPT Gemini "AI agents" automations? Copilot prompts? which one?! ?
Claude · set up for you
Trained on your business
Connected to your accounts
Speaks plain English
Routines, built with you
✓Daily ad check-up
✓Weekly report
✓Fill quiet nights
✓Reply to reviews
Your funnel, live
Landing page
Google campaigns
Meta campaigns
LIVEAsk Claude anything →
What should I focus on this week?
Here are your 3 priorities — and I've drafted the first for you.
You see everything, you ask anything — and you're in control.

The result

Who is CTRL for?

CTRL is built for owners and operators of service-based businesses, from trades to professional services. If any of the below are familiar, let’s talk.

  • ✓You want more work without spending more time on marketing.
  • ✓You’re watching your competitors take your customers.
  • ✓You can’t afford to hire a full-time marketing agency
  • ✓You're time poor, with a huge to-do list
  • ✓You’re keen to understand how AI can do more for your business
Daily routines
Meta ads
Google ads
Claude · runs the stack
Landing page
Funnel + CRM
Weekly report
Your whole marketing stack.
Installed in a day.
∞Always on — your marketing doesn't clock off, and neither does your AI.

Don't just take our word for it

A ChatGPT user, one day in.

Tristan runs product support and digital marketing at Ark Corporation. He'd never used Claude before the workshop. This is his first day with it.

Ark Corporation · 1 min

“I think using CTRL is going to help us with a lot of our content creation side… after a quick test today, generated a month's worth of content in about 25 minutes.”

TristanProduct Support & Digital Marketing · Ark Corporation

“We overthink a lot of content during the planning stages. We stretch out how long the planning process is and then it never comes through.”

TristanArk Corporation

“Security was a big issue, especially having access to files and documents in our systems. After seeing how controlled you can be around it, it put our mind at ease.”

TristanArk Corporation

“It doesn't matter what kind of industry you're in — there's a spot for AI within every company.”

TristanArk Corporation
Overnight enquiries answered Set up in one day 10 years at Ark

The full picture

Everything CTRL does,
in three pages.

Not ready to book? Take the details away and read them properly. What CTRL is, how the day runs from onboarding to ongoing, and what it costs — plans and prices included.

  • What CTRL is
  • How the day runs
  • Plans & pricing
Download the info pack

PDF · 3 pages · 2 min read

Good questions

Before you book

Do I need to know anything about AI or marketing before I come?
+

No. The day is designed for people who haven't done much with either yet. You don't need any technical background.

What if I don't have Google or Meta accounts?
+

We'll guide you through setting these up as part of your onboarding. Your client portal includes step-by-step guides and videos to walk you through the process. Once your accounts are created, Talk will get access and take care of the rest of the setup from there.

How is this different from hiring Talk as our agency?
+

Talk's agency work is for clients who want their entire digital marketing landscape run for them. CTRL gets your AI and campaigns set up so your business runs it, with support from us — not an ongoing dependency.

Is my data secure, and who has access to my accounts?
+

Talk maintains access to your Google and Meta accounts throughout the program, both through Claude's direct connection and through our own agency account. This means we can always step in and manually review or adjust anything that needs a human hand. Everything is set up in your name, under your ownership. We don't own any part of your accounts or campaigns.

Your competitors are still typing into ChatGPT and hoping.

Take CTRL. Book a free call with Cooper and see it running in your business.